In simpler times you had to go out of your way to find useless motivational banalities. There'd be an aisle in the shops that you could easily avoid or a spot on the office kitchen wall next to the milk rota that you could stare straight past while the kettle boiled and you fantasised about another job. These days, unless you've vacated social media, it's much harder to avoid having decontextualised generalities with a side of misleading infographics thrust in your face. I scroll hard past that crap but I was reminded of one that comes around frequently the other day. It goes something like these ( 1 , 2 , 3 ): "Ready to unlock your 38X potential in just one year?" "Imagine being offered a 365% return on any investment!" "Every day: 1% stack or 1% slide. You choose." Naturally, "better" and "return" and "stack" are pretty vague and the directions for achieving these easy wins are even more so...